+3.1x

The Challenge

An e-commerce brand with healthy traffic and conversion, but a low average order value — no bundling, no upsell path, and no reason for a customer to buy more than one item.

The Approach

• Creative & ContentMerchandised bundles and higher-ticket SKUs into the campaigns already driving traffic, instead of treating acquisition and merchandising as separate problems.
• Automations & FunnelsPost-purchase upsell and cart-value nudges at the moments customers were already deciding to spend.
• Branding & StrategyRepositioned the product line to make the premium bundle the obvious choice, not the upsell.

The Result

Average order value increased 3.1x over 6 months, turning the same traffic into meaningfully more revenue per customer.