Beyond Scale Media

DTC Apparel

+78%

Threadline Co.

ROAS increase • 90 Days

Illustrative example — reflects the kind of engagement and results we deliver for DTC Apparel brands.

The Challenge

A seasonal apparel brand with inconsistent ROAS — strong during launch weeks, flat everywhere else. Retargeting was underused, and the same handful of creative assets ran until performance collapsed.

The Approach

  • Creative & ContentA weekly creative refresh cadence tied to a testing calendar, not a launch calendar.
  • Meta & TikTok AdsDynamic product ads layered on full-funnel retargeting, so warm traffic saw the right product, not a generic catalog.
  • Analytics & ReportingChannel-level ROAS tracking to catch creative fatigue before it tanked a campaign, not after.

The Result

+78% ROAS in 90 days — with performance holding steady between launches instead of swinging with the calendar.

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